Why not take the opportunity and responsibility with commitment and dedication to hear and see what are peoples’ views and opinions, and experiences are?
Google Alerts: You will receive many results based on your topic inserted. This allows you to monitor and manage any developing news story about your brand or organization, your competitors’ or even your CEO; it helps you keep in touch with the current competitor landscape or industry. This could also help you track any celebrity or event that your brand endorses or even your organization’s favorite sports team!
Technorati: Technorati helps out brands and organization, as well as bloggers succeed by collecting, highlighting, and distributing the global online conversation. The site has become the definitive source for the top stories, opinions, photos and videos emerging across news, entertainment, technology, lifestyle, sports, politics and business. Technorati.com tracks not only the authority and influence of blogs, but also the most comprehensive and current index of who and what is most popular in the Blogosphere.
Addict-o-matic: Addict-o-matic searches the best live sites on the web for the latest news, blog posts, videos and images. It’s the perfect tool to keep up with the hottest topics, perform ego searches and feed your addiction for what’s up, what’s now or what other people are feeding on.
Twazzup: Twazzup is a leading real time news platform.You enter a keyword and Twazzup creates a dashboard tracking the topic on Twitter. It breaks down and categorizes by link popularity, contributors, news, tag clouds and users, along with including live pictures.
Social Mention: Is a platform that aggregates user generated content from across the universe into a single stream of information. It allows you to easily track and measure what people are saying about your brand or organization, your competitors or industry, a new product, or any topic across the web’s social media landscape in real-time.
Work Streamer: Workstreamer is a relatively new service in the market which allows you to register with them, and then track specific companies. You pick the company you want to track, and then Workstreamer culls information from the internet.
Hoot Suite: Hootsuite is a social media monitoring app that works with social media platforms such as Twitter, Facebook, LinkedIn, Foursquare, MySpace, and WordPress. It allows you to easily track all of your accounts your brand or organization hold in the above stated platforms, including @mentions on Twitter. In addition to this, you can track keywords on Twitter.
Klout: It measures influence on topics from across different social media platforms. It allows you to track the impact of your links, recommendations, and options across a variety of social media platforms.
Board Tracker: Is an innovative forum search engine, message tracking and instant alerts system designed to provide relevant information quickly and efficiently while ensuring you never miss an important forum thread no matter where or when it is posted. The great thing about Boardtracker is that it can tell you who is contributing to which topics and ranks them in order of frequency.